OpenAI is readying a new search engine, Meta is pushing further into search with Llama, Perplexity is cutting deals with publishers. This week, we look to what the future of search looks like. Plus: why Nike ended up in Wall Street’s doghouse, why Tucker Carlson is a podcast star, and why Pulp Fiction still works.
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01:07 Discussing the Future of Search
04:05 Challenges and Opportunities in Search
09:03 Vertical Search and AI Overviews
11:16 Google's Exclusive Deals and Market Shifts
19:04 The Future of News and Subscription Models
24:05 The Rise of Media Personalities
28:18 Media Brands vs. Individual Personalities
30:04 Challenges for Legacy Media Brands
38:04 Nike's Digital Marketing Dilemma
44:48 Good Product
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