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In Praise of Aggregation

From Delicious to Media Redef to BI to News Items, aggregation has been a defining feature of the internet.

AI should eliminate the need for human content aggregation, yet it's still going strong, as seen by the influential subscriber base of News Items and popularity of aggregation-heavy newsletters like Feed Me. Plus: Argentina's heel turn, Taco Bell's messy brand crisis and a drop-by from CEO Whisperer and self-proclaimed King of Quickbooks CJ Gustafson of Mostly Metrics to discuss tokenomics and building Mostly Metrics into a $5m business.

Chapters:

  • 00:00 Open

  • 00:58 Welcome

  • 01:41 Field Notes Community

  • 05:38 Media Feuds and Characters

  • 13:18 World Cup

  • 21:01 Affiliate Cookie Stuffing

  • 29:43 Standing Out in Marketing

  • 38:06 Future of Aggregation

  • 51:18 Good Product

  • 57:47 Overtime with CJ Gustafson

  • 01:02:33 Tokenomics For CFOs

  • 01:09:04 Measuring AI ROI

  • 01:16:13 What CFOs Actually Do

  • 01:18:53 Mostly Metrics Business Model

  • 01:24:34 A Good Business Pays Well

  • 01:28:30 Credits

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