People vs Algorithms
People vs Algorithms
DDM's Neil Vogel on Navigating Change
0:00
-1:13:01

DDM's Neil Vogel on Navigating Change

Dotdash Meredith CEO Neil Vogel joins the show to discuss how a publisher reliant on search traffic is back in growth mode, the future of the affiliate business, the impact of generative AI on traffic-dependent publishing businesses, why performance comes before premium in advertising strategies and that time Prince played the Webby Awards.

Topics:

  • 00:00 Introduction and Subscription Banter

  • 01:24 Introduction to the Show and Hosts

  • 01:38 Discussion on Media Industry and Technology

  • 02:10 Introduction to Dotdash Meredith and its CEO

  • 02:59 Discussion on Media Business and Advertising

  • 04:22 Feedback and Contact Information

  • 04:47 Discussion on Upcoming Guest and Industry Challenges

  • 05:31 Discussion on AI and Technology News

  • 09:07 Introduction of Guest Neil Vogel

  • 09:31 Discussion on Media Business and Future Predictions

  • 11:33 Discussion on AI and Content Generation

  • 13:22 Discussion on Brand Advertising and Content Budget Allocation

  • 39:42 Content Strategy Across Different Verticals

  • 40:32 The Importance of Local Decision Making

  • 41:11 The Role of Innovation in Media Industry

  • 41:32 Exploring the Potential of Technology in Media

  • 44:21 The Power of AI in Content Creation

  • 44:35 The Future of Recipe Content

  • 45:14 The Impact of Personalities in Branding

  • 45:45 Reflections on the Print Business

  • 48:56 The Challenges and Opportunities in Media Industry

  • 49:34 The Role of Brands in the Digital Age

  • 52:19 The Importance of Innovation and Taking Risks

  • 54:06 The Future of Media in the Age of AI

  • 54:48 The Power of Optimism in Leadership

  • 57:46 The Impact of Celebrity Appearances in Events

  • 01:04:29 The Influence of Google on Publishers

  • 01:09:05 The Future of Content Creation with AI

  • 01:11:31 Closing Remarks and Future Predictions

Discussion about this episode